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User

Dan Hon

COO at Mind Candy

We make alternate reality games

Dan has been at the forefront of alternate reality gaming since its inception in 2001, when he co-moderated the groundbreaking online community Cloudmakers, formed to play The Beast, Microsoft's production for AI. One of the UK's first bloggers, Dan's interests range from gaming to storytelling to cross media entertainment.

Before becoming Chief Operating Officer at Mind Candy, Dan qualified as a technology/intellectual property lawyer at boutique firm Hewitsons, and worked with Microsoft Games Studios to develop an internal successor to The Beast, the first alternate reality game.

Dan has spoken extensively on both social software and cross media gaming, and was recently a jury member for the 2006 BAFTA Videogames Awards. Dan has most recently spoken at South by Southwest 2007, the London Games Festival, Digital Communities 2006 and BBC New Media Central's Digital Futures. With a blog - in various incationations - since 1999, Dan posts a stream of photos to Flickr, takes on allcomers at Wii Sports Tennis with a score of 2100+, is a compulsive Twitterer and is now (far too) busy getting his level 44 human rogue in World of Warcraft up to level 60.