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Strategist. Communicator. Publicist. While these terms describe what I do, they don't reflect the key value that I bring to clients -- I'm a success accelerator. I try not to waste your time by running you through big agency bureaucracy. Rather, I identify where key opportunities exist and focus immediately on delivering returns that will impact your business in productive ways.
My focus is working with clients to build and maintain their brand positioning and leadership. If I cannot find words to describe your business, I'll invent them. If I cannot find a category that you lead, I'll create one.
PR is a fast, moving competitive game. The play is smart. For my team and me, winning for our clients is the only option.
I am based in New York, USA, having held management and partner positions with leading communication firms including Middleberg Euro and Golin/Harris. My work spans the Web 2.0, technology, telecom, entertainment and consumer industries, including work for: Sprint, Texas Instruments, Procter & Gamble, Webshots, Hershey Foods, CBS Marketwatch, Bausch and Lomb, United Airlines, IBM and Sony. I helped launch of the MP3 industry in 1998. I attended Reboot with my client, Jaiku.