Rockbandism is a word that derived from a talk entitled " why every company should be a Rockband" at Shift08 in Lisbon, Portugal. I turned it into an ebook. I turned into a new talk at next09 in Hamburg, and now dear friend I hope to twist and turn "rockbandism" at Reboot11.
Have you ever thought about what makes some companies authentic, thrustworthy and remarkable and what doesn't ? : Rockbandism. it's something you implement into the heart of your company and live and breathe everyday - in and out.
It's about rocking by doing good instead of sucking by talking good.
