Everyone is doing it ...

I enjoyed the talk, as an introduction. I expected a bit more depth, but that may be because I'm currently designing mobile social games myself and I've been thinking about the topic quite a lot. I think we often get too caught up in discussing the technologies (not during this talk though - which was good!). Just "game-mastering" by sending a group of people instructions, "on the fly rules", hints and info through SMS is a great way to spend an afternoon with your friends. Projects tend to become too large: the technology allows EVERYONE to create a game for a small group on the spot.